HUSTLE JUICE

PACKAGING DESIGN

Just keep hustling!! This conceptual juice brand was created for hustlers by hustlers. Targeted toward creatives and designers alike, this delicious concoction combines the idea of that 'just keep working' attitude with a fruity and uplifting beverage. Perfect for a creeping deadline or 3:30itis

The Hustle Juice brand identity was hand lettered by myself and was designed to subtly evoke the idea of speed and haste.

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