BananaLab

BANANALAB

EXPERIENCE GIFTS

BananaLab is a new experience gift concept that offers quirky and unique experiences across Melbourne. The brief involved developing a brand that was original and reflects the cool and creative nature of the business. The logo itself was developed to incorporate a beaker and a banana which positioned on its side creates a smile. The idea of creating this 'banana smile' comes from the idea that when you have a BananaLab experience you will have a super cheesy grin on your face. A series of illustrative icons was developed to represent the multiple categories of experiences. A box and booklet were also developed to house the experiences for the end customer to browse and redeem.